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Adidas

SignsADSUpdated 31 October 2026
What’s happening
Trade press reports cuts — no major outlet yet. Most recently, on 16 September 2026: Adidas began layoffs at its Gurugram technology hub as part of a restructuring initiative.
How big
No figure confirmed by two reports or the company (≈62,000 staff).
Is it normal for Adidas?
No cuts this quarter. No cuts announced in the last 90 days.
Which jobs
Named in its cuts: software engineering, it, infrastructure and data.
Where
Headquartered in Germany.

7 weeks showing signsEurope market

—Job cuts announced · 6 months
1Things reported · 90 days
0Major outlets reporting
17 SeptLast cut reported
0Times AI cited

Versus its own normal

No cuts this quarter

No cuts announced in the last 90 days. Workforce ≈ 62,000.

—9–12 months ago
—6–9 months ago
—3–6 months ago
—Last 3 months
Last 26 weeks · 9 May → now

What has been reported — the last 90 days

  1. 16 September 2026 – 17 September 2026 · Cuts announced

    Adidas began layoffs at its Gurugram technology hub as part of a restructuring initiative.

    Tier 3 · Trade & regionalBusiness Standard

    Also reported by Times of India, Moneycontrol

    Every report (3)
    • 17 September 2026 · Tier 3 Business Standard — Adidas began layoffs at its Gurugram technology hub as part of a restructuring initiative.
    • 17 September 2026 · Tier 3 Times of India — Adidas confirmed a reduction in roles within its technology organisation in India at its Gurgaon tech hub, affecting hundreds of employees following a restructuring exercise.
    • 16 September 2026 · Tier 3 Moneycontrol — Adidas laid off 50% of its workforce at its Gurugram Tech Hub, described as a difficult decision.

Consumer & retail: the others


Right of reply

Every fact above comes from Adidas’s own statements or from named reporting, so no comment was sought before publication. Adidas can correct the record at any time; anything approved is published here in full.

Correct the record →